it all starts with discovery
We often hear from prospective clients that they’re not exactly sure what that last content marketing campaign did for them, or how many likes they received with their last facebook ads drive. Does this sound familiar to you?
Businesses start these marketing campaigns, often with the guidance of their marketing agencies, without a clear understand of “why” they’re doing them. Ask yourself:
“Why are we creating this content for our blog?”
“Why are we sending out this eblast?”
“Why are we advertising on Instagram?”
When you first understand why you’re investing in marketing, you then have a much clearer idea of how to achieve your goals.
This is why we generally begin all client engagements with Discovery. It’s through this exercise that we become intimate with your products, your business goals, your pain points, your buyer personas, your competition, and more.
When we know your business and its goals, then it’s very clear to us how to prioritize, and operate, your marketing projects.
discovery
Research
Executive Summary
inbound marketing
Inbound marketing, and all of the services that come with it, can be overwhelming. But we’ve got you. We’ll scale it down into manageable projects that align with the goals of your business.
Below are our six core Inbound Marketing services. If you’re looking for something not listed below, we may be able to do that for you, so just ask. And if we’re not the right resource, we know where to find it.
ppc
seo
Search Engine Optimization, a lot like a diet, takes a lot of effort in the beginning. But once it takes hold, it’s easier to maintain.
Content
eblast
websites
Typically the final conversion piece to the puzzle. But it’s got to be good looking and have a clear call to action.
Analytics
Looking for something not listed here? Just ask.